Today, I would like to provide a few highlights garnered from Google’s #StepInsidesAdwords live stream presentation by Jerry Dischler , I viewed a few moments ago. Key Takeaway: It’s no longer about devices. It’s about connecting people to the content they care about. New products were announced on three tiers: Innovative Ad Formats – providing […]
Earlier this week, former search luminary, Yahoo, announced its new alliance with Yelp. Yahoo appears to be making a move to regain a portion of the search market it once had before slipping a midst the arrival of bing and throwing in the towel on the map frontier. Yahoo’s CEO Marissa Mayer appears to be […]
First of all, a barnacle can be defined as: A marine crustacean, that permanently attaches itself to a various surfaces, such as the hull of a ship. The term was originally coined by Will Scott and expounded upon by my Local SEO cohort and friend, Phil Rozek over at Local Visibility System. So, how does […]
In the old days… like about 100 years ago, when the postcard above was mailed to a recipient in Sonoma County; a geographic region and town apparently sufficed. The postcard founds it’s was to the intended recipient in, what was then, a tiny little community. Times have changed. Now, it is imperative to have a […]